Decades before the Super Bowl arrived, Jerry Tarkanian and his UNLV team turned Las Vegas into a sports town
Tarkanian turned UNLV basketball into a national brand when he arrived in the 1970s. And he did so while navigating the sometimes dangerous world of old-school, mob-influenced Las Vegas.
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His book on Tark was one of the best reads I have had the pleasure to come my way in the college basketball landscape