Big East sees huge jump in FS1 top end ratings
The Big East contract with FOX is coming to a close after the 2025 season, and the conference is currently in a negotiating window with the broadcaster to renew the pact going forward. It’s p…
painttouches.com
For those of you who ask "why did the Big East invite Connecticut to join the conference", this article has the answer.
One really interesting observation is that BE games (excluding UConn) that have a big 10 leading draw substantially more viewers. There has been some talk online that FOX's Big Ten content quote devalues BiG East content. The reality seems just the opposite. The combination of the two leagues enhances viewers.
For what it's worth, Seton did well, being in two or three of the top 10 games. Creighton appears to be the strongest after Connecticut, but that may have been due to the fact that they had big 10 lead in for those games.
Bottom line: This author is estimating a new contract of approximately $7 1/2 million per school. While that doesn't allow us to compete with the Big Ten and SEC of the world, it's a meaningful number that distinguishes us from the pack of non-P* schools. I was hoping for a little bit more, but that's an OK number. Less than that, is problematic.