Woah, great article. Very informative.
@HALL85 Rutgers' goal is to raise millions (plural) for the football team alone. The $400K number is the amount raised so far by their collective.
The administration has been completely silent on NIL and I have been giving them a pass because I was under the impression the NJ prohibited their involvement. If the law isn't going into effect for several years - and likely getting amended - its completely inexcusable that the administration is doing nothing on NIL. Every single school in the nation is on top of this and taking proactive measures to be successful in this new environment. I already felt nervous about NIL, but after reading this I feel exponentially worse. Assuming I'm not misunderstanding this article, I've lost a lot of faith in the administration.