SJU has been aggressively working the NIL space for years. Getting Pitino helped put it into a new gear
Mike Repole is a great supporter and lifelong fan from Middle Village Queens who was quoted more than a decade ago saying that his dream job was to coach SJU basketball.
Father Shanley’s best move was bringing him back into fold after Dirty Harrington and The Gemp alienated him. Repole loves sports, thinks big and couldn’t take the lack of attention given to the basketball program by the former presidents.
Also when you hire Pitino he brings a lot of his super wealthy Wall Street and Horse Racing buddies with him. They also have a lot of cash to throw around.
And SJU has had the NIL infrastructure in place for awhile. Former SJU AD Cragg, even though not working for the best presidents to be kind, was very pro active with building NIL collectives right from infancy. He saw the changing landscape of college sports before it even took place. Storm Marketing has been around for years and is thriving. And partnership with Kevin Durant’s company has been very key.
St John's University and Boardroom are partnering to give Red Storm student-athletes more opportunities within the name, image, and likeness space.
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Durant and Kleiman (a Long Island boy) were sitting courtside last year at St. John’s/Holy Cross game at Carnesecca. Phoenix was in town for game against Knicks following night