so can someone educate me (us) on how this actually works.
Schools have NIL (endorsements etc) and Collectives (Funds to pay players) programs that are run thru the school but the schools cannot fund them. correct ?
now who decides what the school or these programs pay the player? Felt? McBride ? not the coach but obviously he is telling them who he wants etc.
So a player is to go to Felt and others and says he can you help me and/or this is my asking price?
Who knows what goes on behind the scenes on how the transaction is executed, how it’s budgeted, how it’s negotiated. We’ll never know. And any attempt to put in control has been shot down in courts.
I think this remains the policy on what a school can do. It’s from 2022:
Permissible under Interim Policy/NCAA Rules Impermissible under Interim Policy/NCAA Rules
• Engage NIL entity to inform SAs of NIL opportunities.
• Engage NIL entity to administer a marketplace that matches SAs with NIL opportunities without involvement of institution.
• Provide information to SAs about opportunities that institution has become aware of (transmit information without further involvement).
• Provide SA contact information and other directory information to NIL entity (e.g., Collectives and others seeking to engage SAs).
• Provide stock, stored photo/video/graphics to a SA or NIL entity.
• Introduce SA to representatives of NIL entity.
• Arrange space for NIL entity and SA to meet on campus or in institution’s facilities.
• Promote SA’s NIL activity, provided there is no value or cost to the institution (e.g., retweeting or liking a social media post).
• Promote SA’s NIL activity on paid platform provided SA or NIL entity is paying going rate for advertisement (e.g., NIL entity pays for advertisement on video board).
• Purchase items related to a SA’s NIL deal that are de minimis in value and for the same rate available for the general public.
Impermissible under Interim Policy/NCAA Rules
• Communicate with NIL entity regarding specific SA request/demand for compensation (e.g., SA needs X dollars in NIL money) or encouragement for NIL entity to fulfill SA’s request.
• Proactively assist in the development/creation, execution or implementation of a SA’s NIL activity (e.g., develop product, develop promotional materials, ensure SA performance of contractual NIL activities) unless the same benefit is generally available to the institution’s students.
• Provide services (other than education) to support NIL activity (e.g., graphics designer, tax preparation, contract review, etc.) unless the same benefit is generally available to the institution’s students.
• Provide access to equipment to support NIL activity (e.g., cameras, graphics software, computers, etc.) unless the same benefit is generally available to the institution’s students.
• Allow SA to promote their NIL activity while on call for required athletically related activities (e.g., practice, pre- and postgame activities, celebrations on the court, press conferences).