I couldn't have said it better myself. Last month I wrote a stern email to James Pitaro at ESPN after they signed that six year, 7.8 billion dollar deal for the College Football playoffs and told him he was crazy for participating in this lunacy. Amazingly, he wrote back and said he would consider reneging on the deal but asked for my suggestion on how to fill the many hours of dead air he would have if college sports were to shut down. I told him that was not my problem.
USA Today releases Top 25 revenue earning college athletic programs for 2022
USA Today has released a database of the total revenue produced by college programs during the 2022-23 athletics year.
www.on3.com
I'll bet net numbers get much worse once you get past #50.